The4thMarketeer » Success Mindset

Have You Checked Your Subconscious Lately?

benny — Wed, 08 Sep 2010 00:08:47 +0000

I was having a coffee with a friend the other day when he was telling me how excited he was that his little girl was starting her first day at school the next morning. Have a look at the video below and see what bizarre scenario that came out of it!

This begs the question, ‘What does your subconscious believe that you don’t?’. It’s a little bit worrying that we may all have something that is Pre-Tuned in ourselves and if we are not aware of it, it could well hinder us in all kinds of manners. The perception of it is ‘OK’ for work but not for my family it utterly absurd, but I’m sure we all have some subconscious attitudes to many things, that unless pointed out, go unchecked.

Maybe we should all take a little time to closely look at ourselves and what our true beliefs are, ‘Will I be a success?’, I think it would be very hard to be one if you subconsciously believe you won’t. Many people use ‘Positive Affirmations’ to combat this, for example, they will cite ‘I am a success’ to themselves to convince the subconscious of it. Short, positive, present tense phrases. I personally believe that you have to have faith in yourself and if you encounter any negatives to what you are doing, just ostricise the influences. Truly look at what may be motivating that sentiment or person to have that point of view. Maybe they are already beaten before they start? If you don’t have the balls to go out and get stuff, be of more value to others, you will never succeed anyway.

You can do it, we can all do it.. We just need to apply ourselves and use our personal inherent advantages to be of more value to others.

Vive la Resistance!!

The Age of the Entrepreneur

benny — Wed, 01 Sep 2010 15:05:39 +0000

I keep hearing the tagline ‘The Age of the Entrepreneur’ to promote the home based business industry, which, don’t get me wrong, is a great idea, but let’s think about this logically..

Communities often complain that the big superstores are going to move in and close down all of the smaller, family run businesses through their cheaper prices. The age of the entrepreneur is a thing of the past! All families WERE entrepreneurial pretty much by default. There was an array of butchers, locksmiths, barbers etc.. Family run businesses, with entrepreneurs at the helm.. And loads of them!

In 1908, a lovely man named Henry T Ford created his first assembly line for his new automobiles and things began to change. I’m not sure if Mr. Ford is wholly responsible for what happened next but he is the most revered industriallist for a change in production techniques. He, possibly unwittingly, started the age of the employee, which we are still in. He and his droogs were the innovators of creating massive systems with employees doing very small and highly repetitive tasks for hours on end, in order to create maximum efficiency. Something very apparent still today.

It does make me worry when people are proud of their title at work. If they stopped and realised that it is just a verbalisation of which cog in someone’s machine you are, they might not be so proud… Ok, you’re right, that probably is a little unfair, these people do work hard and deserve all the success they get. I am just trying to illustrate the reality of what a job title really is.

So why is there such a demand for employees again?.. To get a big job done?.. Yes, in essence, but it is even more about leverage. As the employer you get to dictate what you percieve to be the value of the employee.. That is called a wage, payable in fiat currency. A wage is the amount that an employer wants to pay you so that he can maximise his profit when he sells the output of his system, it is not the true value of the work that you do nor what you offer the employer. If it was, there would be no profit for the employer, how would he buy his personal luxury goods or second or third home?

I hear you all cry ‘but there is security in being an employee.. At least you can count on the wage to pay your bills each month’. Well the logic is good, but in reality we all know different. How many people have, in essence, had to fund the survival of their employer’s system directly.. By means of a drop in wage? If you think what that really is another way around.. You should still be getting what you agreed to in your contract as means of payment for your services, but the employer wants you to pay him x amount to finance his system.. Do you see what I am saying? Will you get a share dividend in future company profits, when the crisis is over, for your investment in the company? I doubt it!

Sorry, I’m ranting. So… the ‘Age of the Entrepreneur’ is technically over, it all happened prior to the assembly line. But, what I think is far more exciting is the ‘Employee Rebellion’ that is occuring, seeing a vast increase in people searching for the entrepreneur route. We have all been to school and some of us through university, where we are all taught how to become the best employees, but still there is this cultural shift. I love and believe it to be highly empowering for us all!

Undue Hesitancy…

benny — Tue, 31 Aug 2010 13:19:04 +0000

When I was 17, learning to drive, I got to my first driving test date within a month. This was probably something to do with living in the country and having to drive 20 mins to get anywhere and I was fed up of asking mum!

In those days there was no theory test beforehand and you could only get 3 minor faults in one area, or one major to fail. I thought my test had gone ok but I failed, and reason still sticks in my mind as to why today.

In the whole 20-30 minute on-road test I had managed to accumulate 4 minor faults. I had friends that had had over 17 and passed, spread across different criteria on the test paper, no more than 2 in any given box. I had managed to have 3 in the box marked ‘undue hesitancy’ and one elsewhere!

This has obviously bugged me to this day as I had had my new opportunity at a revised freedom taken by something so apparently trivial. I’m not saying that I deserved to pass necessarily, but only 4 minor faults versus new licensed drivers with 17, I felt a little hard done by.

But I still do it today, as I am sure that many of you probably do, although some may not admit it! I was just about to make a call to a guy at the local university and it took me 5 minutes to ring the number. Be in mind that I am highly conscious of being time efficient but there was only a certain amount of planning needed for the call. I was unduly hesitating!

I would consider myself pretty good on the phone, so what was my problem? But hesitancy, a symptom of self doubt, can be found in all of us to varying degrees.

What is there really to fear on anything that you do, why do we pause and focus on what might go wrong? From what I gather about this guy that I am looking to speak to is that he is a cool guy, everyone I have spoken to trying to get to him seems to think so! What causes us to pause on the negative?

I’m sure there are a million different reasons, all different yet specific to each of us, leading us to start to doubt ourselves and we pause.

So, as soon as I spotted I was doing it, I dialled… He was out of the office anyway, but there we go!

What I am trying to say is, if you do not put yourself out there and push away the boundaries that you know, you will never grow. ‘Fortune Favours the Brave’ as they say. What is there ever to fear? 99.9% of the time there is nothing to fear, just our own varying self doubt!

If we know that something that we are doing is not right, fix it. But how many of us let whatever it is prevail and shrink back into our comfort zone?

iLearning Global.. Too good to be true?

benny — Sun, 28 Feb 2010 06:40:13 +0000

We have all heard about Multi-Level-Marketing and I, for one, have done a bit of research into it in the past. What I found was that, the concept was really smart but the products available to promote in businesses I could never really see the need for! Pills for this, lotions for that.. Unfortunately not really my thing.. And my early career in sales taught me that if I didn’t believe in a product, even if I tried my hardest to think it great, I would really not sell much at all.

So, I placed MLM on the shelf….

Last week iLearning Global popped up on my Facebook and I thought I would take a look into it. I found the main site and found a Brian Tracy video playing back at me… All very nice, in High Definition, nice. Then slowly it dawned on me what iLearning Global was… It’s a subscription site filled with personal development video shorts, ebooks, audiobooks… Basically everything that has been filling my spare time up over the last year, which is pretty much the hub of this site, The4thMarketeer!!

Here is where I think I may need to re-iterate what a great year last year was for me, a real turner in personal philosophy. With the help of many an author and speaker, my world has become a much brighter place. I see possibilities all over the place and firmly believe that many things are achievable for me, when they weren’t before… So finding a site like iLG last week totally had me from the go.. A subscription site, with all of that information available 24/7? By this time, my eyes had lit up like a kid in a sweetshop!! (You want to see the names of the faculty members… Some serious personal development heroes!)

A couple of videos along on the site started to detail a bit about the marketer scheme.. Here’s where the MLM part starts.. Enrol as a marketer and get a commission on every enrolment up to 7 tiers down. That means, if you enrol someone into the site as a marketer, and he enrols someone else… You will get a commission from both subscriptions!!

Now, I know a couple of people like myself, who are looking for more and something to get their teeth into, and I am assuming they are going to be chomping at the bit too to get involved in this. I feel this product is so good, or at least so well tailored for people like myself, that it really shouldn’t be too difficult to raise the excitement level with new prospects!!

Here is an opportunity to give something great to people who want it.. I’m thinking a great sense of purpose with arise if all goes to plan!!

Have a look at the site by clicking the logo at the top or bottom of this post and tell me what you think at benny@the4thmarketeer.com. I would really like to know if it is only me that can see how great this can be?

The only problem is.. If everyone joins iLG, The4thMarketeer.com will be rendered seemingly pointless lol

Paul Harrison @ Urban Jungle Survival

benny — Sun, 21 Feb 2010 20:15:48 +0000

Have just been reading through some of Paul Harrison’s blog, ‘Urban Jungle Survival’. I can’t remember where I got it from, I think a Facebook friend posted it and thought I would take a look. The last time I had a look at the site there was only one post, but fortunately there are a few more now.

‘Urban Jungle Survival’ reminds me of The4thMarketeer as it appears that Paul wants to do similar to me, and bizarrely has been spurred on by ‘Rich Dad, Poor Dad’ too!

Personally I really like the way he writes and wish him all the best! You guys should take a look

Famous Failures.

ellejay — Tue, 12 Jan 2010 22:23:14 +0000

For all of us who need a little inspiration/reminder.. anything is possible.

One Step at a Time.

ellejay — Fri, 08 Jan 2010 13:19:46 +0000

Since Benny gave me such a lovely introduction I felt it only right that I post tonight. To be honest tho, I’m not all that sure what to write, lol. I haven’t quite broken into the design field, but I’m working my way there! It isn’t the easiest to do considering all that I know about the subject has been self taught. I can say tho, that being that it has been pretty much a long road of trial and error it makes the end result all that much better. Even the simplest of issues can be cause for celebration. Benny can vouch for that considering there have been plenty of times that I figure something out and the first thing I say to him is “I’m freaking amazing!” lol.

There have been plenty of times when I have come across something in Photoshop I don’t understand or some CSS code I can’t figure out. The one thing I can honestly say tho is that at no point have I ever just given up on it. Granted, I may step away from it for a bit, but never have I just pushed it to the side never to look back at it again. I think it’s cause it is one area that I know I can succeed in. Knowing people in the field would help a bit, but I’m willing to fight my way to the top. It just might take me a little longer. Regardless, I will get there and really, isn’t that all that matters?

I know trial and error can be frustrating.. very frustrating. It’s one of those learning processes that make whatever it is that you are learning stick. So the next time it becomes a littler easier, bringing you one step closer to what you want to accomplish. I know when I first decided to get into logos and Benny asked me to do his it wasn’t the easiest of tasks. The first one I did for him I literally had 20+ variations. Tho, most of that was due to his analness, not to my inability to create a good logo, lol. Eitherway, it pushed me to try harder, use different techniques and methods. Now, I can do things with Photoshop and CSS I never thought I’d be able to and it feels amazing to see my work being used knowing that I did it all on my own.

Of course, there are some sites that have helped me along the way. LogoPond is a good one for getting different ideas, but just for that. No copying! That’s hard work and no one deserves to get their work stolen. Jacob Cass usually has some helpful tips and tricks for logos, as well. If you want something more for vector programs, such as Adobe Illustrator or Corel Draw you can check out Vectortuts or for more of a web development area Nettuts+ can be helpful. ;D

Anyway, I’m off to sort thru some CSS codes.

Keep Creating.
Elle

What Are You Prepared To Sacrifice?

benny — Wed, 16 Dec 2009 12:22:47 +0000

That headline might sound a lil harsh, but it is a good question to ask. This time last year I gave up drinking… Tbh, I was pretty good at it, but it was something that had to go if I am to succeed in my task. It took up too much time usually due to the incapacitating hangovers!!

So, the question is, what might you have to change/give up to make the necessary preparations to succeed in whatever your quest may be?

Lessons on Life – Jim Rohn

benny — Sun, 13 Dec 2009 15:50:07 +0000

I have just added a guy I met 2 months ago on Facebook called Silas. He is further down the path that I want to tread, and yes it bugs me a little that he is 2 years younger than me lol. I had a quick look at his homepage and found this cheeky little video, so thank you Silas!

Dreams vs Nightmares – Honda

benny — Sun, 13 Dec 2009 09:09:32 +0000